Field Marketing

Field Costs - Back to Top

  • Number of Outlets

  • Frequency of call

  • In-Call time

  • Time to complete journey plan (will dictate numbers of people)

  • Supervision/Regional Management

These will also drive travel time, mileage, parking and lunch allowance. 

In addition, other resources may be considered such as: -

  • Account Management

  • Account Support

  • Data Entry (either manually or captured by Hand Held Terminals)

  • Reporting (either paper based or electronic formats i.e. Web-based

  • Senior Management input

Budgeting and financial reporting 

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